Hiking and ski touring with a guide in the world heritage Laponia attract guests both from southern Sweden and the rest of Europe.
– Being in a wi-fi free zone for several days is appreciated by many today, says Mirja Andersson, who owns and runs Laponia Adventures together with Christian Heimroth.
Laponia is Europe's largest continuous natural landscape with untouched nature. In addition to several nature reserves, the national parks Muddus, Padjelanta, Sarek and Stora Sjöfallet are part of the world heritage Laponia. The area became a world heritage site in 1996 for its unique natural and cultural values.
– We help our guests experience the world heritage of Laponia of their own or with a guide, says Mirja Andersson. The tours are arranged in both summer and winter, and are aimed at people who dream of grand expanses, deep old forests, enormous bogs and high mountain massifs with large glaciers. Muddus National Park is said to be one of Sweden's quietest places.
For those who want to do tours on their own, Laponia Adventures also rents out outdoor equipment and helps with route planning, food procurement, tips on nice tent sites and much more.
– As a tourist company we are actually exploit the area. But we strive to minimize the effect of our presence on the nature, culture, people and their lifestyle, says Mirja. We maintain a constant dialogue with the local Sami villages and work to protect both nature and culture in the area. This also applies to respect for the local economy. We try to support as many local businesses as possible, big and small. Our logo was designed by a local company in a small village outside Gällivare.
Day trips in Jokkmokk and the surrounding area with themes such as the arctic light or lunch on a mountain top are also organized by Laponia Adventrures.
– We are small-scale and personal, says Mirja. We want our guests to have the feeling of being out with a small group of friends.